Nearly 77 percent of governments worldwide have an official presence on YouTube, and the majority actively use the platform, posting a total of nearly 200,000 videos to date, according to a new study by Burson-Marsteller, a leading strategic communications and global public relations firm.

The World Leaders on YouTube study, based on research carried out in March 2016, shows that 148 of the 193 United Nations member states maintain an official YouTube channel. The findings form the third installment of the 2016 edition of Burson-Marsteller’s annual Twiplomacy study, which analyzes how world leaders and governments use social media to engage citizens.
See more at: