It is for the third time that Solski Communications has received very high marks in a survey conducted among clients of PR agencies. It was also given one of only two distinctions by trade magazine “Media Marketing Polska”.
The research institution Kantar Polska has recently finalised its annual survey and Solski Communications again received one of the highest marks, similar to 2019 and 2020. In six general categories on a scale of 1-5 Solski scored a mean result of 4.8, with the category “Customer Service Standards” getting the company a unanimous mark of 5.0. In 12 detailed categories, on a scale of 1-6, Solski Communications received a mean result of 5.475, with the highest mark of 6.0 in category “Has good reputation in the industry sector”, and marks between 5.7 and 5.9 in categories “Informs clearly and in detail how the budget is spent”, ”The services are worth the fee that the client pays”, “Understands the client’s business, its product/service category and the market situation in the client’s industry”, and “Efficiently reacts to emerging threats that may lead to crisis situations”.
The survey was conducted through telephone interviews with clients of 18 PR consultancies, with the minimum number of five clients per agency. Solski Communications received marks from ten of its clients.
Justifying the awarding of the distinction editors of Media Marketing Polska write:
„Solski Communications is a consultancy that has distinguished itself against its competitors in the difficult year of 2020. First of all, it received very good marks from its clients in the Kantar survey, repeating results from the previous years. What is especially impressive is the agency’s long-term business vision – it has a number of loyal clients, as well as a loyal team.” The editors then quoted financial data, employment information, and pointed to team stability and social responsibility. They also recalled that in May 2021 Solski had signed an affiliation agreement with one of the biggest global PR consultancy, BCW. Solski Communications, editors write, “decided to fight adversity and thanks to its balanced approach to business not only coped with the difficult year, but came out stronger.” The editors end with, “We are impressed”.
03 February 2021
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