SMYK, Poland’s leading chain of shops selling products for children signed with us a retainer contract under which we will be providing regular communications counsel, as well as corporate and product PR support.

SMYK offers the widest choice of toys, school articles, books, multimedia products, babies’ accessories, as well as clothes and shoes for children, and is the only chain of shops in Poland in which the clients will find everything for their children under one roof. The history of the SMYK brand goes back to 1977. As a separate company, SMYK has been in operation since the year 2000 and currently is managing a chain of over 80 shops in Poland, and also has shops in the Ukraine, Russia, Turkey, and Romania. In 2008, SMYK acquired Spiele Max, a chain of shops with products for children in Germany.

SMYK is part of Grupa Empik Media & Fashion (EM&F Group) listed on the Warsaw Stock Exchange.