BCW Agency (Burson Cohn & Wolfe), a long-term international partner of Solski Communications, won a prestigious title of the Global Agency of the Year in the most respected annual Global Sabre Awards competition. The title was awarded to BCW for the second time in three years thanks to consistently good results in individual regions of the world.
In the first full year since Burson-Marsteller and Cohn & Wolfe came together in February of 2018, the potential of the deal — which created the third-largest public relations agency in the world — began to move from the theoretical to the tangible. (…) Some of the innovation that helped Cohn & Wolfe to two Large Agency of the Year trophies in the 2010s is now evident across the new organization, injecting new life into the previously stolid Burson-Marsteller culture. – says the justification of the competition’s organizers.
Burson Cohn & Wolf is one of the world’s largest public relations and public affairs networks. The company, which is part of the WPP concern, employs over 4,000 people in 42 countries and cooperates with affiliated agencies in another dozen markets, including Solski Communications agency in Poland. BCW offers its clients integrated communication services in the following sectors: B2B, consumer, corporate, crisis management, corporate social responsibility, healthcare, public affairs and technology.
The SABRE Awards competition is organized by PRovoke Media (formerly Holmes Report), a respected publisher dedicated to the global PR industry. Its awards and distinctions for PR agencies for their business achievements and campaigns are considered the most important in the industry. Solski Communications has already received four awards in the SABRE and Agency of the Year competitions.
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