Starting February 1st, Solski Communications joined Interactive Advertising Bureau Poland (IAB).
IAB has been present on the Polish interactive, technological and advertisement market since 2000. Since 2007, they have been operating as the internet industry employers association IAB Poland. The largest internet websites, interactive agencies, advertisers and PR agencies are among the 240 members of the Union. In terms of the number of members, IAB Poland is the fourth largest IAB organization globally. In 2012 they received the MIXX Award Europe for the best IAB in Europe.
IAB published a press release regarding Solski Communication membership on 4th of February 2019 at https://iab.org.pl/aktualnosci/solski-communications-wsrod-firm-czlonkowskich-iab-polska/.
“We had been one of the first PR agencies in Poland which invested in social media communication, and now we see the results, said Solski Communications’ CEO Ryszard Solski. – Our digital team of several people creates and executes communication strategies on Facebook, Instagram, LinkedIn and Twitter, delivers content and moderates discussions. Therefore, we have a lot in common with other IAB members, and hope that exchanging experience will help us expand and enhance our offer. Being an experienced PR Agency, we are also ready to support the Bureau’s educational and public affairs activities”.
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